China merchants cooperation
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As agent
"Hurricane" series coated abrasive products investment policy
In 2016, the company will carry out the planning work of the agency and distribution right of "Hurricane" series of abrasive products nationwide. Under normal circumstances, we can delegate the power to high-quality dealers to act as regional agents if we have relatively recognized and understood the company and the market. In the responsible area, standardized regional agents (generally taking the city as the unit) are adopted to develop the sales model of "Hurricane" series products, so as to realize the market development and improvement, and ensure the orderly after-sale service work.
I. The company will provide
1. Return points according to the price of goods taken by the company's agents.
2. Set up a special agent maintenance team, provide product sales materials, guide and cooperate with agents in local sales activities.
3. Carry out key account service and public relations activities.
4. Provide perfect marketing plans to agents, and provide promotional samples, color pages, display boards, advertisements, etc. free of charge in a certain proportion according to the terminal construction of agents and the completion of the target share of contract tasks, so as to establish a unified image of products in the market. For the quality dealers with plans and good terminals and the first purchase amount of more than 100,000 yuan, the company can provide decoration schemes and partial financial subsidies to make them into "Hurricane" brand image stores, specializing in selling "Hurricane" series products.
5. Establish relevant systems for communication with key agents, including sales promotion, market management, information feedback, personnel training, etc.
6. By improving the distribution and agency policies, stabilizing the market price system, strengthening management and effective monitoring, reward and punishment means to ensure the stability of the market operation order and avoid evil competition.
7. Guarantee the return and replacement of goods with quality problems.
Ii. Agent certification qualification
1. Legal persons and natural persons of various ownership properties, with wholesale and retail qualifications, with strong distribution channels and business capabilities.
2. On the basis of the commitment to complete the annual sales target, the first purchase amount of "Hurricane" series products is taken as the identification standard. There are no general agents below the municipal level, only retail dealers, the initial purchase cash amount is 10000 yuan; General agents above municipal level (including municipal level), the first cash purchase amount of general agents is between 50000 ~ 100000 yuan (different regional standards are different), the company will implement the approval of the wholesale general agent price.
3. Qualification requirements:
(1) Sincere cooperation concept
(2) Strong career ambition
(3) Good business reputation
(4) Certain economic strength
(5) Smooth sales channels
(6) Complete human resources
(7) Strong market expansion ability
Iii. Division of agency areas
1. Scope of authorized agents for "Hurricane" series products: regional cities and the city and county units under the jurisdiction of the city.
2. Authorized distribution scope of prefectural and municipal agents: the distribution scope of specific regions and cities covered by the region divided according to relevant administrative regions.
Note: The agency and distribution are authorized by the company. The local city agents are responsible for the logistics and distribution signed by the prefectural agents and the local provincial agents.
Marketing distribution
